Marcel Winatschek

Purple Kisses

A$AP Rocky’s always had this thing about aesthetics—the way he dresses, the way he frames his videos, how he talks about other artists. There’s taste underneath the bravado, even when he’s being crude or oversexed. Purple Kisses sits somewhere in that space where the production is lush and the hooks are sticky and you’re not entirely sure if he’s being sincere or just enjoying the sound of his own voice over something beautiful. Which is probably the point. He knows what sounds good, and he doesn’t particularly care if you’re reading into it.