Marcel Winatschek

Emily Ratajkowski

I saw those Kate Upton beach photos making the rounds and they just didn’t register. Hollow. I couldn’t figure out what I was supposed to feel looking at them. Then Tony Duran’s shoot with Emily Ratajkowski hit and it was a completely different thing. There’s a confidence in how he photographed her—the angles, her body positioned without apology, her presence sharp. She looks like she knew exactly what was happening and didn’t care if anyone thought it was too much.

There’s something about muscularity in women that doesn’t get foregrounded in photography like this. It’s either absent or it’s a punchline. But Duran just lets it be what it is—strong, centered, unapologetic. That probably made the difference for me.

It’s not about nudity. It’s about vision and honesty. Duran saw something in Emily that felt real in a way I couldn’t articulate about the Upton shots. The presence, the refusal to apologize for taking up space. And yeah, that probably appeals specifically to people who actually want to look at bodies like this, not just breasts as a footnote.

I’m not going to pretend this is about anything other than visual desire. But there’s a difference between being shown what you’re supposed to want and actually wanting something. There’s no hedging here. Duran didn’t soften anything. He let it exist as is. That’s what makes you want to look.