H&M’s Nipple Beads

H&M’s selling a shirt with pearl beads right over the nipples. The listing calls it embroidery, which is true in the way that any euphemism is technically accurate. Twist the beads and they do exactly what they look like they’d do.

I don’t know if this is intentional design or if the Swedish office just wasn’t paying attention. Either way, it exists. Thirty euros. Someone’s going to buy this for exactly what it is, someone else will buy it and realize what it is in a dressing room, and H&M will keep selling them because they cost almost nothing and there’s no good way to explain why you want to pull a product without sounding insane.