Welcome to the Internet

Facebook spread from college kids to everyone else. Twitter seemed important. MySpace vanished. I watched it all happen between blog posts, wondering what shape we were actually building here.

There’s something funny about how we thought we’d have a hand in it, that these spaces would be whatever we made them. Now it’s obvious—just real estate getting divided, attention getting mined, the same old story. At the time it felt inevitable, like we were watching history happen. Maybe we were.