Hair Selfies

There’s this trend out of Tokyo where people post photos of just their hair. That’s the entire concept. You point your phone downward and photograph whatever’s on your head. No face, no clever framing, just hair.

It came out of the gal fashion scene and blew up because it solves an actual problem: you want to post something but you don’t feel like being put-together. No makeup required. No angles to think about. Your hair is doing something and that’s enough. The genius part is that it works for everyone involved. Hairdressers get inspiration. People with specific interests get what they want. People who just woke up and want to post something get to participate without effort.

There’s something refreshing about a trend that asks so little of you. Just show your hair. Everything else is optional. It’s the opposite of most social media, where you’re supposed to be continuously curated and perfect. This is basically an anti-trend, a workaround that somehow became the main event.