Emily Ratajkowski

There’s a video from treats! Magazine where Emily Ratajkowski is wearing a white wig and decided that clothes weren’t necessary, which I guess is what happens when you’ve accepted that you’re the kind of attractive that exists outside normal rules. The wig is what gets you though. Not the obvious part.

Most videos like this are built on a joke or a concept. This one just seems to exist. She’s there, in the white wig, in basically nothing, moving through the frame like it’s the most normal thing. That kind of ease is what sells it more than the actual nudity. Anyone can take their clothes off. Looking like that while doing it, without performing about it, is rarer.

I don’t have strong thoughts beyond that. It works. Sometimes the simplest content—someone looking good in the right light, in the right wig, comfortable in their own skin—doesn’t need to be anything more than that. The white wig is funny and weird and that’s enough.