Rihanna Gets It
I spent years watching YouTube beauty vloggers with zero taste. They’d grab whatever was cheapest at the drugstore, film themselves in their bedrooms, and paint their faces like they’d never seen a mirror. Bibi, Daaruum, Dagi Bee—I watched them. I even bought their shit. Not my finest moment, but yeah.
Then Rihanna started uploading tutorials. She’s selling Fenty products, so she definitely wants our money. But at least she knows what she’s doing. The videos are stupid in the best way—just her applying makeup, sometimes grinning at the camera. Wild Thoughts,
Diamond Bomb,
whatever. I have no idea where to get Fenty or if they even sell it where I live. Doesn’t matter. I watch her put makeup on her face and I’m completely sold.
Obviously I’m not going to look like Rihanna if I somehow get the same products and follow along exactly. That’s not how this works. But watching her, for those few minutes, some dumb part of me believes I might.
And maybe someone will see me on the street and think for a split second that I look like Rihanna. Probably not. But I’ll just nod anyway. Why not.