Sketches for Skeletons
Walked into a store and there were XXS clothes everywhere. Sizes so small they’re basically for nobody real. Then I realized: no, they’re for exactly one body. Someone sketched a specific figure—proportions set a certain way, narrow and angular, a certain height—and the dress was built to fit that sketch. That’s the customer. That theoretical ideal.
Fashion runs on this. A designer picks one body, usually whatever model is current, and cuts everything to match those measurements. One sample size. One frame. Everything else is a compromise. Most clothes end up engineered for someone who barely exists.
There’s a logic to it I understand. Build for one perfect body and the line works, the proportion feels right, the fabric falls correctly. Simpler than designing for variation. But it means almost everything sold was made for one very specific person—certain height, certain narrowness, certain bone structure. You’d have to be quite thin to actually fit most clothes the way they’re meant to be worn.
The fashion industry isn’t ignorant of this. They know what they chose. They picked their ideal body years ago and held the line. The body that works on the runway, that makes the proportions land, that lets the fabric move how they want. Everything flows from there. And if most people end up feeling like the problem when clothes don’t fit, that’s not really an oversight.
I think about it whenever I’m working on something. The frame I automatically sketch for. The proportions I assume without thinking. How fast an assumption hardens into rule. How hard it would be to work any other way.