Marcel Winatschek

The Girl Who Can’t Be Bothered

Sky Ferreira is not conventionally beautiful—not in the classical sense, anyway—and that’s precisely why it’s hard to look away. The face is off in ways that become more interesting the longer you spend with them: unconventional features, a bored quality in the eyes that reads less as vacancy and more as exhaustion with everything that isn’t worth her time. She has a great body and she knows it. That combination of indifference and self-possession is the whole thing.

At twenty she’s on the cover of L’Officiel Netherlands, looking exactly like herself: assembled, half-disinterested, aimed slightly past the camera. Her style hits a very specific nerve—the alternative-and-bored register, the whatever generation that finds most mainstream pop slightly beneath it. She’s technically been filed as a "singer" for a while now, though the actual music has appeared at a pace best described as geological. In 2013 that just made her more interesting. The visual identity was doing more work than any album, and it was doing the work just fine.