Marcel Winatschek

The Thing Abra Built Alone

Music starts irritating me fast. I fall for something on a Monday and by Wednesday I’ve played it two hundred times, I know every breath in the background, every latent artifact in the mix, and the spell is broken. The only thing that extends the window is if the song has depth I haven’t found yet—something left to excavate. Abra’s Pull Up has been on rotation for two weeks and I’m still finding edges.

She wrote it, produced it, and shot the video herself—in Bushwick and Harlem, which sounds like a flex until you realize she did all of it without a label or a conventional budget. The video looks like it belongs to a bigger operation than it is. The production sounds like it does too. That specific combination of self-sufficiency and ambition is either the sign of someone who’ll disappear in six months or someone you’ll be explaining to people in three years as if you always knew.

The sound sits somewhere between dark R&B and something colder—synthesizers with enough space in them to feel lonely, her voice moving through the mix like it isn’t sure it wants to be found. It doesn’t announce itself. That’s the thing that gets me. So much of what comes out right now announces itself constantly, performs its own genre for you, reminds you every thirty seconds what you’re listening to. This doesn’t. It just is what it is and waits for you to catch up.

Atlanta, on her own, building everything from scratch. Before you look up from your phone and she’s everywhere.