Marcel Winatschek

Warm-Shot

There’s a photographer named Alwin Maigler who shoots in two distinct phases. The first is deliberate and composed—he’s building a studio series, moving through subjects methodically, everything controlled. Then once the main work is done, he cranks the music, straps a flash onto the camera, and just fires. It’s barely contained chaos. The second part only works if you’ve already spent hours with someone, if you’re both loose enough that the camera stops feeling like an obstacle between you.

He shot Ekka, a nineteen-year-old from Stuttgart, for Apple Pie Magazine. She’s the kind of person you register immediately when she walks into a room. By the time they hit the loose phase of the shoot, hours in, something landed that you couldn’t have planned. The formal work didn’t evaporate—it made the spontaneity possible.

I’ve watched enough creative people work to know that most of them have this backwards. They’re waiting for the magic to arrive, then they try to build something around it. The ones who get anywhere usually know it’s the other way around. You do the work first. The looseness comes after.