Square, Green, and Entirely Legal

There’s a long tradition of snack foods existing primarily as a vehicle for getting high, and Ritter Sport, being thorough about these things, decided to just put the grass directly in the chocolate. Sort of.

"Schoko & Gras"—Chocolate & Grass—is a 100,000-unit limited-edition milk chocolate bar with hemp seeds. The seeds contain no THC whatsoever. The product page asks, with what I can only describe as an elaborate wink, "How grassy is that?" The answer is: not at all, technically, on paper. But the marketing is aimed squarely at people who know exactly what they’re pretending not to mean.

Hemp seeds are genuinely good in chocolate—toasty, slightly earthy, decent against milk. Whether the bar itself is worth seeking out is almost beside the point. What Ritter Sport is really selling is the permission slip: something that sits in the stoner aesthetic without actually getting you searched. At €2.40, it’s the cheapest weed-adjacent experience available. I respect the hustle.